Don’t Drive and Eat Ice Cream   

Forest and Wye, ice cream, St Briavels, Gloucestershire, David Broadbent Photography, WyeDean Deli Confidential, food, artisan,


There is a new ice cream dream team in town. Charlotte and Marcus Adam of Forest & Wye ice cream company based in St Briavels mean business and they have the premium product to back up their ambitions.

Charlotte was, back in the day, a qualified librarian. Turns out that those librarians trained and qualified in the dark arts of book classification and stealthy movement in audibly neutral halls of knowledge and entertainment are, all of the time, hatching plots of a utopian nature. Well, they are if they are Charlotte Adams. She is one half of the new premium artisanal husband  and wife ice cream dream team, behind the new Forest & Wye ice cream company.

As an enthusiastic amateur ice cream maker (and hearty consumer) the chance to visit the new Forest & Wye creamery, in the lovely village of St Briavels, was just too good an opportunity to pass up. Anyone who has ever made ice cream or gelato will know that the taste blows away any large brand offering no matter how fancy the box or slick the marketing. And that is kind of the problem. My own small versions, in varying degrees of delicious success, are doing well if they last in the freezer for more than a couple of days! But try and scale that process up for sale as a product and things begin to get tricky.

Forest and Wye, ice cream, St Briavels, Gloucestershire, David Broadbent Photography, WyeDean Deli Confidential, food, artisan,
Forest and Wye homemade ice cream.

Enter then Charlotte and Marcus Adams. Well versed in this small scale purist production of, amongst other flavours – alcohol flavoured ices, for personal use only (honestly officer) who then decide to become “clean” ice cream makers, wherever possible shunning processed ingredients to deliver what is says on the tin. The clean food movement has somehow got lumbered with endorsements by “celebrities” (this apparently now passes for gainful employment) you may or may not have heard of. In addition it bears the weight of the most damaging of food marketing monikers – “trendy”.  Clean Food has never meant anything other than just natural ingredients. The ethos of this embryonic company is seasonal, local, fresh, as clean as it can be. So, the logic goes, Rhubarb Crumble ice cream (and loads of other yummy non-alcoholic flavours) has only ice cream (milk, cream and eggs) and rhubarb crumble in it – easy. Anyone can pronounce all the ingredients.

But it turns out that there are many reasons to adulterate a product and one of them is to get over problems of upscaling manufacture. Want blackcurrant ice cream? Add a big shot of commercial blackcurrant syrup for instant and easy flavour enhancement. But what if you want to get really radical and just get all the flavour from real blackcurrants? I know, it’s a crazy idea isn’t it?

Forest and Wye, ice cream, St Briavels, Gloucestershire, David Broadbent Photography, WyeDean Deli Confidential, food, artisan,
Forest and Wye.

The impetus for turning passionate hobby into a cottage industry business was supercharged by friends who tasted Charlotte’s’ home-made alcoholic ice cream. Right after they’d asked for a second helping they implored her to make a business of it and presumably therefore to ensure a continuity of supply. Let’s remember the ethos, when Forest & Wye make alcoholic ice cream, like their supreme “Baileys and Kahlua” – Baileys “flavour” just doesn’t cut it. It has to have, erm Baileys and Kahlua in it. Not as easy as you might think given the well-known anti-freeze properties of alcohol. Why stop there? Let’s go with their Vanilla and Cognac or Coffee and Whiskey and – our absolute fave Amaretto – wait for it smooth creamy taste followed by the Amaretto taste which builds toward the end – Wow! All of this raises the tantalising notion of adults only ice cream parties all purchased from licensed premises – that’s right they have real booze in them and you need a licence to sell them!

Having spent the past 15 years living in St Briavels and raising their family of 3 kids, the two thought that now was the right time to launch their dream business. It’s not been easy though, having decided to go for it, their ideas of clean ice cream with only the freshest of whole ingredients therein proved to be a challenge. Everyone they met, they bought training or equipment from, in fact everyone told them you need to make commercial ice cream with emulsifiers, stabilisers and bla, bla, bla. There was a dark and heart breaking time for Charlotte when, already having trashed several full scale batches, she thought that it might be true and that they might have to consider the worst case scenario and go with the advice. But a golden coloured revelation came to them on a quiet St Briavels night. A natural golden, sticky solution. Known of for centuries, and incidentally something that has a shelf life measured in a atomic half-lives, – honey. Together with a little natural bean flour, hey presto! They had cracked it.

ice cream, amaretto,
A very rare pre-production model complete with typo’s. Sadly now gone!

This is the first hurdle for most passions turned into businesses – where and how will you supersize your enthusiastic experimentation. With their eldest child now fourteen and the youngest pushing seven – playtime is over kids! The kids were evicted from their playroom and its transmogrification into modern creamery separated from the rest of domestic life began. Our exclusive peak into the creamery tells the story of the couples’ commitment. Fully kitted out with the latest brand new ice cream/gelato making equipment – no one could accuse them of “not going for it”, it’s organised, well laid out and tidy with a five star rating.

Forest & Wye homemade ice cream.

Starting a new businesses can be scary. Lots of money going out and a really frightening period when no money comes in – self-employment  is not for the faint hearted. But for people who know what they want and know that they want to achieve it’s the only way. What you need now are customers! Deborah Flint, founder of The Pantry village shop (now in new hands, the shop previously featured in this magazine) and big supporter of quality local producers was the first to help out. She commissioned a blind tasting competition with other brands and Forest & Wye. Topping the taste test was a breeze and they were stocked! A local brewery used Forest & Wye products at one of its events but Charlotte and Marcus are looking for more outlets. For the time being, their footprint is limited to a 30 mile radius of the Gloucestershire border but that is bound to change as tasting pioneers spread the word.

Forest and Wye, ice cream, St Briavels, Gloucestershire, David Broadbent Photography, WyeDean Deli Confidential, food, artisan,
Forest and Wye creamery.

The packaging, like the ice cream, is simple, brilliant and wholesome. A plain brown fully recyclable pot with a stylish card label and you can feel good about your carbon footprint while you tuck in too. So here they are with a great creamery set-up and all the vision, passion and knowledge that you can shake a stick at. They have a fantastic premium product packed with goodness from as close to the creamery as they can possibly manage.

Over to you outlets…….





The Pantry


The Monmouthshire Food Festival 2017


Food Festivals are great fun and, quite rightly, big and very good news. Especially in this fabulous area in which we live, stuffed full as it is with great produce, makers and eateries. So don’t miss The Monmouthshire Food Festival on 20th to 21st May 2017 at Caldicot Castle. Monmouthshire has some outstanding producers and makers (many of which have featured in this magazine) and so The Monmouthshire Food Festival is definitely an unmissable food event. There’s a full programme of demonstrations, talks, tastings and lots of food and drink to try and buy.

The Chef’s Theatre always features many of the finest chefs from across Monmouthshire. They will showcase the finest food the county has to offer in dishes that show both flair and imagination, a positive treat for the taste buds. The Look and Learn Theatre features master classes, tutored tastings and demonstrations on a wide range of food and drinks. Meet the people who really know about the food on offer, the producers.

Bring the kids too. The Children’s Quarter will have lots of activities for our young foodies to enjoy with one or two surprises! Browse the Producers Market which will have stalls with many different products to try and buy. Come and taste beer brewed just a mile from the festival or take home locally made preserves made from foraged fruit.


This year the supported charity Guides Dogs for the Blind. Staff and dogs from the charity will be on hand offering visitors a chance to get up close to a guide dog or puppy and find out more about their vital work – and of course help out with a small donation. So don’t miss this event. A food event packed with great tasting food, top tips and help with “how to” sessions it’s going to be fab! All set in the glorious surroundings of Caldicot Castle and grounds.

How about a family picnic in the glorious Caldicot Castle Country Park with delicious food and drink from the food festival? So why not take an empty picnic basket with you and buy your picnic at the show, find yourself a great spot in the castel grounds and dine like Lords and Ladies?  


Abergavenny Bakery Goodies

The Angel Hotel, Abergavenny, David Broadbent Photography, bakery, bread, baking, artisan, Cross Street,

We talk sourdough and all things bakery with the innovative bakery team at The Angel Bakery in Abergavenny. Unbelievably good!

Exactly one week ago I was sitting in the middle of the A40 roundabout in my stricken Landrover, holding up the juggernauts of the morning rush hour on the A40 roundabout just outside Abergavenny. Sitting helplessly waiting for a recovery vehicle when I should have been talking sourdough with the staff at The Angel Bakery, Abergavenny.

No panic though, my meeting With Jo at The Angel Hotel to see their new bakery has been temporarily put on hold and I’m thinking that today could have gone better – good coffee, the smell of fresh bread and pastries enchanting my sense of smell. Sadly, that will now have to wait for another day. So with time on my hands until the breakdown gets here it occurred to me just how well some of our local DeanWye towns and villages are doing. We’ve written before (The Pantry) about the effect that home working may be having on our previously “dormitory” villages and towns. In fact, a little like Brexit, our towns and villages seem to be bucking the UK trend of the last 30 years against all the predictions of the naysayers.

The Angel Hotel, Abergavenny, David Broadbent Photography, bakery, bread, baking, artisan, Cross Street,
The Angel Bakery, Abergavenny.

Abergavenny is a case in point. Vibrant, lively and with a significant proportion of independent shops (new rates assessments permitting)  as well as well-known high street brands – the town is faring better than some of its neighbours.  The Angel Hotel on the towns Cross Street is a particular beacon of this new found hope for our high streets. Stylish and trendy with well trained staff to ensure attention to detail and a top quality service, the hotel is working hard to offer visitors a quality experience in this great Welsh market town. All in all there are good reasons for confidence to be up! And so in this optimistic mood, The Angel has furthered its already impressive and ambitious plans and gone and opened a bakery across the street!

And now one week to the day since my breakdown (car), I’m standing in the bakery early morning amidst all of the buzzing, but focussed activity of the 5 staff. Baguettes and sourdoughs are already out, croissant (breakfast with an espresso) and pain au chocolat are on the counter together with, a very sexy looking, rhubarb Danish. In the clean spacious bakery engine room behind the tall plate glass which fronts onto the narrow street, dough is emerging after its 36 hour incubation to fulfil its destiny and be turned into flavourful, bread and buns with taste and great texture. My baguette (eaten at lunchtime back in the office) was crisp and strong with beautiful real bread flavour. A long bake made for a nice crispy crust, perhaps not one for the denture wearers, and the result of having had a decent amount of time to prove properly was a light open texture inside. These little cavities now swallowed more mayonnaise than is probably good for me, lashed to my cheese and tomato filling – wow, fantastic.

The Angel Hotel, Abergavenny, David Broadbent Photography, bakery, bread, baking, artisan, Cross Street,
The Angel Bakery, Abergavenny.

In the old days of the Tour de France cyclists used to slice a baguette and hollow out the centre so that it could hold even more nutritious carb fillings for the long cycle ahead. At the Angel Bakery that light airy centre is fantastic so you’ll want to keep it in and just stuff everything else in as best you can.

The Angel Hotel, Abergavenny, David Broadbent Photography, bakery, bread, baking, artisan, Cross Street,
Sophie. The Angel Bakery, Abergavenny.

The bakery opened officially on 23rd December and so now, a couple of months in, and the principal bakers Sophie and Polly, have the place running like a sewing machine. It’s well equipped with the latest bakery apparatus but the work is still all about traditional hand crafting. The two ladies met whilst working at the well-known London artisan bakery, The Little Bread Pedlar. This Bermondsey based bakery tucked into several railway arches has developed an enviable reputation and you can see the DNA of the Pedlar here in the work of the two ladies at the heart of The Angel bakery. Traditional methods and proper proving, deep bakes that are all about flavour, texture and crumb all done with style and innovation.

The Angel Hotel, Abergavenny, David Broadbent Photography, bakery, bread, baking, artisan, Cross Street,
Rhubarb Danish. The Angel Bakery, Abergavenny.

The results are all good. And the sourdoughs are amazingly so. A good bake really brings out their natural nutty flavour and again the texture is fab, nice crusty outside and soft, firm inside with an open texture to capture a good spreading of butter or mayo. Sourdoughs are great family loaves. They taste great, obviously, but they also keep well and make the most amazing toasted soldiers for soft boiled eggs. We also tried the fig and walnut sourdough – triumph! Nutty sourdough flavour again combined with crunchy walnuts pieces and figgy goodness throughout with every now and again a little motherlode pocket of sweet hit of fig. Really, really tasty.

The Angel Hotel, Abergavenny, David Broadbent Photography, bakery, bread, baking, artisan, Cross Street,
Fabulous Sourdough. The Angel Bakery, Abergavenny.

The steampunk coffee machine with its enormous lever handles makes great stealth espresso using home roasted coffee without uttering a sound, unless the steam jet is activated. There are a few seats in the modest customer area which, really nicely, has a view into the bakery too, so you can see the magic unfold.

The Angel Bakery with Sophie and Polly at the helm will go from strength to strength. They have a great base to work from and the quality of what’s on offer is impressive. Even if you don’t live in Abergavenny, it’s worth going to the bakery for the croissants alone!

The Angel Hotel, Abergavenny, David Broadbent Photography, bakery, bread, baking, artisan, Cross Street,
C’est Magnifique. The Angel Bakery, Abergavenny.



Twitter: @LovetheAngel